Blade Runner 2049
Social Campaign

Client

Sony Pictures

Agency

This Is Tommy

Role

Art Director & Lead Design/Motion

Info

International Social Campaign for Denis Villeneuve's Blade Runner 2049. I oversaw the creative from start to finish, creating the original designs and motion, then overseeing the design team roll out the creation of the remaining assets.

The campaign included hundreds of assets, ranging from character spotlights to 360 video experiences, custom trailers with integrated typography, countdown videos and a series of reviews, pushing the limits of how announcement information can be seamlessly fused with creative.

_Lighting Test

_3D Glass Effect

_Officer K 3D Parallax Scene

_Officer K 3D Parallax Scene - After Effects

_Deckard 3D Parallax Scene

_Deckard 3D Parallax Scene - After Effects

Credits

Art Director & Lead Design/Motion:
Charlie Keeper

Design/Motion: Dexter Orszagh, Pete Scott, Jake Collins & Liyi Zhang
Producer: Alexis Sun

©2021 Charlie Keeper