Zalando Rebrand

Client

Zalando

Agency

DesignStudio

Role

Motion Design & Animation, Asset Creation

Info

Brand refresh for Zalando's sub-brands.

I worked closesly with the designers from the very start of the project, beginning with early motion tests to help with the development of the brands, to delivering final assets along with motion behaviours.

Zircle

_Logo Animation

_Wordmark Animation

_Ribbon 01

_Ribbon 02

_AE Breakdown

_Image Usage 01

_Image Usage 02

Plus

_Logo Animation

_Asset 01

CK_ZalandoPlus_Print_230128_02-copy

_Asset 02

CK_ZalandoPlus_Print_230128_03-copy

Lounge

_Logo Animation

_Text Animation

Credits

Motion: Charlie Keeper
Creative Directors: Alex Johns & Elise Santangelo-Rous
Design Director: Rahul Ramanuj
Senior Designers: Tor Ronald, Daisy Grice, Lorenzo Di Cola 

Client Manager: Naomi Williams
Client Services Director: Emily Jones

©2023 Charlie Keeper