PARLOA
I was brought on from concepting stage to help create the brand for Parloa, who build tools for enterprises to deploy AI agents that handle complex customer interactions.
The final brand and motion behaviours were built around finding clarity through relationships that deepen over time.
At the core of the identity lie overlapping ellipses: lenses through which memory, emotion and meaning converge. These form a monochrome data layer for technical diagramming. That same geometry unfolds, in motion or gradient, into a bright, emotive space that frames key content.
Client
Parloa
Agency
DesignStudio
Role
Lead Motion
Credits
Motion Lead: Charlie Keeper
Executive Creative Director: Eric NG
Creative Director: Joe Hewitt
Design Director: Filipe Peregrino
Client Services: Rachel Honigman
Strategy: Teak Sittipunt
Design: Tyler Eldridge, John Keough & Kimia Fariborz
Motion: Jens Bombey & Chris Anderson
Copy: Josephine Heintz & Bradie Tippetts
Artworking: Jonathan Reed
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©2026 Charlie Keeper