LECHeader02

LEC Summer Finals

Client

Riot Games Europe

Agency

DesignStudio

Role

Motion Design & Animation, Asset Creation

Info

Brand Identity and Broadcast assets created for Riot Game's LEC Summer Finals.

Working closely with the design team, I created a suite of assets to be used across print and digital, as well as the broadcast animations to be used live on air, and on 30 foot high screens in-stadium.

The brand was based around a sun that never sets, mimicking the sunlight of the host city of Malmö, which experiences 24-hour sunlight in the peak of summer.

_Player Eclipse

_Pentakill

_Team Stats

_Eclipse

_Team

_Gradient Hold

_Timer

Credits

Motion & Asset Creation: Charlie Keeper
Creative Directors: Vinay Mistry & Elise Santangelo-Rous
Design Director: Sam T Smith
Project Manager: Jon Orr

Motion Director: Vitor Cervi
Senior Designer: Emily Ryder
Designer: Hayden Shields

©2023 Charlie Keeper